What should a sponsorship page say about category exclusivity?

It should say whether the category the firm actually sells is open or taken, in the firm's words. A brand asks that first and writes brands@. Motus does not invent an audience to make the category sound scarce, and it does not promise the brand will sign.

Where does a sponsorship inventory correction get sent?

Send a rights-side correction to rights@. A sponsor already in conversation uses sponsors@. A brand asking about the category uses brands@. The page names only inventory the firm sells. An audience number stays off unless the firm supplied it.

Will Motus promise that a sponsorship brand will sign?

No. Motus does not promise a brand will sign. The page shows inventory, category, and the three inboxes. A proposal is not an acceptance. sponsors@ can hold a live conversation without the page calling that conversation closed.

Can the sponsorship inventory include an audience Motus guessed?

No. Motus does not invent an audience. Inventory is the asset, event, or placement the firm already sells. Category exclusivity is stated only as far as that inventory goes. A guessed crowd does not belong next to either fact.

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Category exclusivity is the brand's first question

A brand asking about category exclusivity and a rights holder listing inventory arrive with different notes. The brand writes brands@. The inventory note writes rights@ or sponsors@, and the page should say which. Motus does not invent an audience to make a category sound scarce, and it does not promise a brand will sign.

Category exclusivity is the first brand question

The first line a brand looks for is whether the category is exclusive. Answer with the category the firm actually sells, not with a slogan about reach. If the category is taken, say it is taken. If it is open, say what open means in the firm's own inventory. Do not hint that a competitor's name is blocked unless the firm already treats it that way.

brands@ receives that question. sponsors@ can receive a sponsor who is already in a conversation. Splitting those doors keeps a cold category question from landing inside a live file. The page prints both addresses with the subject each one expects, so the brand does not have to guess.

Name only the inventory the firm sells

Name the inventory the firm actually sells: the asset, the event, or the placement, in words the firm already uses. A long menu of assets the firm has never sold is a directory. Motus does not publish one. One short list, kept current by the firm, is the page. rights@ is where a rights-side correction to that list should go.

Do not attach an audience figure the firm did not provide. Scarcity of a category is not proved by a made-up crowd. If the firm has a count it will stand behind, the firm writes it. Otherwise the inventory stands without a number, and the category question still has a clear inbox at brands@.

A brand signature is not a page claim

Nothing on the page should say a brand will sign. A proposal is not an acceptance. sponsors@ can log a sponsor conversation the firm is already having. It cannot be labeled as closed. The public text stops at how to ask about inventory and category, and at who reads the answer.

Exclusivity language should match the inventory, not run ahead of it. If exclusivity is limited to one asset, say that asset. A sentence that sounds like the whole venue is exclusive will be repeated by a brand and then disputed. Cut it before the page goes up. Motus will not invent the crowd that was supposed to justify it.

Growth fits a sponsorship desk that must show category exclusivity and real inventory, with brands@ and sponsors@ split so no signature is implied.

Motus does not provide the specialist service in the headline. We publish the site and connect the email.

The package

Starter is $274, Growth is $597, and Authority is $1,197. Each price is one time. Year-1 hosting is included, then hosting is $150 a year. There is no monthly website retainer. Company email on your domain can use sponsors@, rights@ and brands@. A mailbox-provider seat fee and a registrar's domain fee are quoted before they start. We do not provide the licensed service.

Buy Growth — $597 Buy Starter — $274 Authority is $1,197

Send intake or see all three packages. Transportation companies still start at trucking websites.

Questions

What should a sponsorship page say about category exclusivity?: It should say whether the category the firm actually sells is open or taken, in the firm's words. A brand asks that first and writes brands@. Motus does not invent an audience to make the category sound scarce, and it does not promise the brand will sign.
Where does a sponsorship inventory correction get sent?: Send a rights-side correction to rights@. A sponsor already in conversation uses sponsors@. A brand asking about the category uses brands@. The page names only inventory the firm sells. An audience number stays off unless the firm supplied it.
Will Motus promise that a sponsorship brand will sign?: No. Motus does not promise a brand will sign. The page shows inventory, category, and the three inboxes. A proposal is not an acceptance. sponsors@ can hold a live conversation without the page calling that conversation closed.
Can the sponsorship inventory include an audience Motus guessed?: No. Motus does not invent an audience. Inventory is the asset, event, or placement the firm already sells. Category exclusivity is stated only as far as that inventory goes. A guessed crowd does not belong next to either fact.

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